Privacy Policy

1. Introduction

PurpleHub Technologies Private Limited (“PurpleHub,” “we,” “us,” or “our”) is committed to protecting the privacy and security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (purplehub.co.in), use our platform, or interact with our services.

By accessing or using our services, you agree to the terms of this Privacy Policy. If you do not agree, please discontinue use of our services.

2. Information We Collect

2.1 Information You Provide

• Account Information: Name, email address, job title, company name, and phone number when you register or request a demo.
• Contact Form Data: Any information you submit through our contact forms, including your message content.
• Subscription Data: Email address when you subscribe to our newsletter or updates.

2.2 Information Collected Automatically

• Usage Data: Pages visited, time spent on pages, click patterns, and navigation paths.
• Device Information: Browser type, operating system, device identifiers, and screen resolution.
• Log Data: IP address, access times, and referring URLs.

2.3 Platform Data (For Customers)

When organizations use the PurpleHub performance intelligence platform, employee performance data, feedback, goals, and related HR information are processed on behalf of our customers. This data is governed by the customer's own privacy policies and our Data Processing Agreement.

3. How We Use Your Information

We use the information we collect for the following purposes:

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information only in the following circumstances:

• Service Providers: With trusted third-party vendors who assist in operating our platform (hosting, analytics, email delivery), bound by confidentiality agreements.
• Legal Requirements: When required by law, regulation, or legal process, or to protect the rights, property, or safety of PurpleHub, our users, or others.
• Business Transfers: In connection with a merger, acquisition, or sale of assets, where your information may be transferred as a business asset.
• With Your Consent: When you have given us explicit permission to share your information for a specific purpose.

5. Data Security

We implement industry-standard security measures to protect your personal information, including encryption in transit and at rest, access controls, regular security audits, and secure development practices. Our platform is designed with enterprise-grade security architecture aligned with SOC 2 Type II, GDPR, and ISO 27001 standards.

However, no method of transmission over the Internet or electronic storage is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. When data is no longer needed, it is securely deleted or anonymized in accordance with our data retention schedule.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

To exercise any of these rights, please contact us at contactus@purplehub.co.in. We will respond to your request within 30 days.

8. Cookies and Tracking

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand usage patterns. You can manage your cookie preferences through your browser settings. Disabling certain cookies may limit functionality of our website.

9. Third-Party Links

Our website may contain links to third-party websites or services that are not operated by PurpleHub. We are not responsible for the privacy practices of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

10. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.

11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on this page with a revised “Last updated” date. Your continued use of our services after any changes constitutes acceptance of the updated policy.